John Norris

Chief Executive Officer
With over 30 years of experience in advertising, public relations, and e-media, John Norris has notable expertise in the areas of adhesives; wet processing industries (chemicals, coal preparation, pulp and paper, food, biotech/pharmaceuticals, and water/wastewater); machine tools; motion control (motors, drives, gear reducers, and grounding systems); process heating; HVAC; indoor air quality; process control; emergency power; plant maintenance and repair (MRO); and power generation, transmission, and distribution.

He has had a number of articles on marketing, advertising, and sales published. John's finance background has proven invaluable in the development and implementation of ROI marketing programs.

Before joining Norris & Company, John worked for Teradyne Corporation and Digital Equipment Corporation.

He holds an MBA from Babson College.

Jim Norris


With over 25 years of advertising, web, and e-media experience, Jim Norris has extensive expertise in materials handling; document and electronic media security/destruction; pharmaceutical processing and production; fire safety systems; plastics processing and recycling; and temperature measurement.

Jim's first-hand experience with sales management and distribution systems gives him a unique perspective in the development of promotional programs to drive the selling efforts of direct salespeople, manufacturer's reps, and distributors.

Jim also has impressive experience in developing e-media programs (including websites, e-mail programs, search engine optimization, lead capture, web analytics, and ROI marketing). In addition, he has authored a number of articles on marketing, advertising, and sales.

Before joining Norris & Company, Jim held several positions in sales and sales management in the materials handling and publishing industries.

Jim holds a degree in Marketing from Babson College.