Norris & Company was founded in 1966 by John F. Norris. Prior to going on his own, he was a Vice President and Account Executive at New England's largest industrial advertising agency. He positioned Norris & Company as an industrial agency and soon landed some of the areas largest manufacturers of Machine Tools, Motion Control Devices, Materials Handling Equipment, and Power Distribution Systems (over 50 years later, Norris & Company is still the agency of record for two of these original accounts).
The company was originally based in Boston, and for many years occupied several spaces in the Statler Office Building. In 1980 during the technology boom, the company moved to offices adjacent to Route 128 in Dedham, MA. That same year, Bill Norris joined the agency serving as Production Manager and later as an Account Executive and Executive Vice President. In 1985, Bill's older brother John joined the business as an Account Executive and Chief Financial Officer. Then, in 1990, Jim Norris joined the group as an Account Executive and Director of Business Development.
For the next 12 years, the father and three sons worked side-by-side, each managing their own accounts, but all leaning on each other for advice, counsel, and collaboration on major projects.
In 2000, Bill, John, and Jim purchased the company and began adding digital marketing services to it's portfolio.
Today, Norris & Company is located in the Avon Industrial Park, a fitting location considering our affinity for industrial manufacturers and distributors. We continue to be a full service agency working closely with our clients to improve all aspects of their selling systems.
From right to left, John F. Norris, Jim Adams, and Dick Metz. Photo taken in 1980.
The following is a statement of the company's principles and philosophy that was written in 1966 and still guides us today.